International airline Virgin Australia has been slammed for a promotional flight around Melbourne on grand final day, tracing the outline of the AFL Premiership cup.
On Sunday, the airline posted a photo mapping the flight out to social media.
The tweet said: “Yesterday during our @AFL Grand Final flyover, we drew a 246km Premiership Cup over Melbourne in our A330 aircraft.”
A follow-up tweet two hours later still promoted the flight, despite the concerned responses.
“A huge thanks to @AirservicesNews for their help with our @AFL Premiership Cup flight yesterday!” the tweet said.
Twitter was full of angry responses as users questioned the company for a waste of fuel.
— Virgin Australia (@VirginAustralia) October 3, 2015
According to Fairfax, users on Facebook questioned why the airline didn’t reduce fares to Melbourne for the weekend, instead of wasting money on the pattern flight.