Money Your Budget Boxing Day sales: Inside scoop on the best bargains
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Boxing Day sales: Inside scoop on the best bargains

boxing day sales
Despite the rise of online shopping, most consumers still prefer the in-store experience. Photo: Getty
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Despite record low retail spending in the lead up to Christmas, a retail boss forecasts post-Christmas spending will be bigger than last year.

Head of Australian Retailers Association, Russell Zimmerman, said though the sales tend to be associated with electronics, white goods and clothing, “of the money that’s spent on Boxing Day, about half is on food”.

A survey of 2017 Australians by Finder, predicts Aussies will spend more than $1 billion (the equivalent of $727,307 a minute) on the day.

However, 22 per cent of those surveyed said they’d be avoiding the Boxing Day sales due to “discount fatigue”.

Twenty-eight per cent still plan to hit the shops on Boxing Day – with those in NSW and Victoria most likely to nab a bargain.

While younger shoppers – Generation Z and Y – are most likely to go bargain- hunting on the day, it’s anticipated Generation X will spend the most.

Although most retailers now have an online presence, most people still prefer to shop in stores.

“Online sales represent around 7 to 8 per cent of the total post Christmas sales,” Mr Zimmerman said.

“People like the excitement of Boxing Day. They like to touch and feel things, especially when they’re buying clothing and footwear.”

To avoid angst on the day, “be polite. Don’t push and shove,” he said.

Or shop online.

Most retailers activate their online Boxing Day sales at closing time Christmas Day, meaning it’s possible to start shopping online for specials as early as 5pm or 6pm on Christmas Eve, he said.

However, there’s plenty of time to grab a bargain with many sales running until around January 15.

Adam Drexler, owner of retail outlet, Matt Blatt, suggests planning ahead to minimise impulse buying on the day.

“Just like you would when you go grocery shopping, make a list! Customers get swept away by the allure of 70, 80 and 90 percent discounts and forget what they actually need. Don’t let the bargain blind you! One item may be more expensive, but for good reason.”

Where to grab a bargain

COUNTRY ROAD

  • Up to 50 per cent off selected styles (online and in-store) including lifestyle collections for women, men, child and home.

COTTON ON

  • 50 per cent off selected sale items (online and in-store) 

SUPRE

  • 30 per cent off everything (online and in-store)

FACTORIE

  • Up to 50 per cent off all sale stock (online and in-store).

BRAS N THINGS

  • Up to 50 per cent off selected styles

ROXY

  • 40 per cent off (online and in-store) 

MATT BLATT

  • Big discounts on furniture and homewares
  • Caleb sofa with chaise reduced to $1498 (from $2995)
  • Rustix Industrial Stool 62cm $195 (from $295)
  • Texas Sofa Bed $278 (from $995)

SHERIDAN

  • Everything on sale (online and in-store), up to 50 per cent off bed linen, towels, homewares, furniture and more.

P&O CRUISES

  • A six-day sale – Discounts off Comedy, Food & Wine, Eden and Classic cruises departing Sydney, Cairns, Brisbane, Melbourne and Adelaide.
  • Online and via travel agent.  

THE GOOD GUYS

  • The Good Guys Famous Knockout Sale (online or in-store).

TYPO

  • Up to 50 per cent off selected lines
  • Price-pointed fixtures in store from $1 and up.

RUBI

  • Rubi Wild Slides $10
  • Selected sneakers 50 per cent off

BONDS

  • 40 per cent off everything (online and in-store) – some exclusions.

CELLARMASTERS

  • 48 hour online sale
  • Up to 55 per cent off a wide range of varieties and brands of wine.

VINOMOFO

  • 48-hour sale
  • 40 per cent off premium wines, up to 70 per cent off RRP.
  • Free shipping

AMAZON AUSTRALIA

  • 24-hour Boxing Day sale on selected sellers.
  • Minimum 15 per cent off, maximum delivery time 10 days.

ADAIRS

  • Up to 40 per cent off.

SEAFOLLY

  • 40 per cent off selected items (In store and online).

LOCAL SUPPLY

  • 30 per cent off everyone online.

DOTTI

  • 30 per cent off already reduced items for a limited time.
  • In store and online.

JACQUI E

  • 30 per cent off already reduced items for a limited time.
  • In store and online.

JAY JAYS

  • Sale items from $5 for a limited time.
  • In store and online.

JUST JEANS

  • 25 per cent off already reduced items 26 to 27th December.
  • In store and online.

PETER ALEXANDER

  • Up to 50 per cent off selected styles for a limited time.
  • In store and online.

PORTMANS

  • 30 per cent off already reduced items for a limited time.
  • In store and online.

SMIGGLE

  • 30-50 per cent off selected goodies for a limited time.
  • In store and online.

TARGET

  • Discounts on Homewares, Toys and General Merchandise from December 26 – going live online on December 25, in-store as well as online. 
  • 50 per cent off Tontine
  • 20 per cent off Russell Hobbs & Sunbeam (excludes electric blankets)
  • 50 per cent off Sistema
  • 50 per cent off Target Lightning headphones
  • 20 per cent off DVDs & Books
  • 20 per cent off Belkin
  • 20 per cent off Strontium

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