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iPhone 6 launch: finally the countdown has begun

Apple has scheduled a September 9 event to unveil its long-anticipated large-screen iPhone, the online news site Re/code is reporting.

While reports have been swirling in recent weeks about the new handsets, this was the first with a precise date.

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Apple did not immediately comment.

Re/Code said the event would be to announce Apple’s next-generation iPhones, with screen sizes stretched to 12 cms and 14 cms and with a faster processor.

Apple sold 35 million iPhones in the past quarter, lifted by growth in China, but its share of the smartphone market has been shrinking globally.

The research firm Strategy Analytics said the rival Android operating system captured 85 per cent of the worldwide market in the second quarter, and is threatening to marginalise rival platforms.

Apple’s global market share fell to 11.9 per cent from 13.4 per cent a year ago, according to that survey.

Topics: Apple
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